Booming Online Vacation Rental Bookings in Germany 🇩🇪
Increased online bookings for vacation apartments are observed. - A growing number of vacation rental units are being reserved digitally.
The craze for booking trip apartments in Germany is skyrocketing! With a staggering growth of 22.6% in online bookings through major platforms like Airbnb, Booking.com, Tripadvisor, and Expedia in the past year alone [1], it's clear that the digital age is revolutionizing the vacation rental industry in Deutschland.
In 2024, these platforms accounted for a monumental 60.4 million overnight stays, surpassing the pre-pandemic levels of 2019 by a significant margin [1]! Shockingly, 95% of these bookings were for accommodations accommodating less than ten guests – these small properties tend to fly under the radar in official tourism statistics [1].
Meanwhile, conventional lodging providers with at least ten beds reported a combined total of approximately 96.8 million overnight stays in 2024 [1]. Interestingly, about a third of these online bookers hail from overseas [1]. Their numbers rose by 20.3% year-on-year, slightly lagging behind the 23.6% growth in bookings by German nationals [1].
The Netherlands led the charge among foreign guests, with a total of 2.6 million overnight stays, followed closely by Poland (1.8 million) and the USA (1.4 million) [1]. Ironically, the most online-booked accommodations were found in Bavaria [1], while Berlin attracted 70.4% of overnight stays by foreigners [1]. In stark contrast, Mecklenburg-Western Pomerania witnessed a whopping 93% of all bookings from domestic tourists [1].
All in all, it's crystal clear that the demand for online vacation rental bookings in Deutschland is on a steep incline, and the world is taking notice! 🌐🇩🇪
- Vacation rental
- Germany
- Online Bookings
- Airbnb
- Booking.com
- Tourism
- Popular Destinations
[1] – Federal Statistical Office, Destatis[2] – Statista, Short-Term Rental Market[3] – TravelDailyNews, Germany Market Overview[4] – Airbnb, Why Guests Choose Airbnb
- The surge in online vacation rentals, such as those listed on Airbnb and Booking.com, has significantly contributed to the tourism industry in Germany, with a remarkable 22.6% increase in bookings within a year.
- The demand for online bookings for home-and-garden style accommodations in Germany has reached an unprecedented level, accounting for 60.4 million overnight stays in 2024, exceeding the pre-pandemic levels of 2019.
- Unsurprisingly, the majority of these online bookings were for accommodations designed for less than ten guests, a category that often goes unnoticed in official tourism statistics.
- While Bavaria was the most popular destination for online bookings, foreign tourists were found to have predominantly stayed in Berlin, with Mecklenburg-Western Pomerania witnessing a notable 93% of all bookings from domestic tourists.