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Study reveals distinct personality shift during holiday breaks: Users transform into carefree, impulsive versions of themselves away from home.

Discover the diverse identities Americans adopt while traveling, as our recent survey uncovers the most common travel personas in the United States.

Vacation Transformation: Revealed: How You Morph into an Alter Ego while on Holiday
Vacation Transformation: Revealed: How You Morph into an Alter Ego while on Holiday

Study reveals distinct personality shift during holiday breaks: Users transform into carefree, impulsive versions of themselves away from home.

Ready to embrace your inner escape artist? It turns out, traveling isn't just about exploring new places – it's about discovering new versions of ourselves!

According to recent polls of 3,000 Americans, nearly half of us claim we act differently or feel like a different person entirely while on vacation. From ordering everything on the menu, striking up conversations with strangers, to teasing little white lies, traveling seems to awaken the fearless, spontaneous parts of ourselves.

Say hello to your vacation personality

  • 45% of us confess they’re not the same people while traveling
  • 40% feel that they transform into an entirely new persona
  • Of those who've embraced their travel persona, 60% say that it's the truest version of themselves

Here's how travelers sum up their vacation personalities:

The Adventurer (19%)

Living life on the edge, this alter ego takes spontaneous detours, seeks out thrilling adventures, and embraces the unexpected.

The Cultural Explorer (12%)

Immersed in local customs, history, and language, these travelers crave authentic experiences and connections.

The Social Butterfly (8%)

Outgoing, talkative, and friendly, this persona loves meeting new people, attending social events, and building connections.

The Luxury Lover (8%)

All about the finer things in life, they soak up all the five-star luxury they can find. They love champagne, rooftop pools, and getting first in line for the exclusive spots.

The Foodie (8%)

Tempting taste buds, they travel for the vibrant markets, mouth-watering street food, and tantalizing local specialties.

What else changes when we go on a trip?

It looks like your vacation personality is more exciting than your average office self. Among those who claim they're not the same when traveling:

  • 52% indulge in more spending
  • 48% try foods they wouldn't usually eat
  • 47% dig into even more food and drink
  • 45% envision themselves as daredevils by trying unconventional activities
  • 44% become more spontaneous
  • 43% feel calmer or more reflective
  • 42% become friendlier and more openhearted
  • 40% say they feel more confident

Keeping secrets...sometimes

49% of travelers admit they've stretched the truth while on holiday. They mostly lie about:

  • Past experiences (33%)
  • Their age (29%)
  • Where they're from (29%)
  • Their jobs (29%)
  • Their name (26%)

The secret-keeping doesn't stop there. Gen Z and Millennials are especially guilty, with 60% of them admitting they've fibbed while on vacation, particularly regarding their name or hometown.

So long, vacation persona…

  • 63% who've embraced a vacation persona say it fades away within a day
  • 22% say it lasts up to a week
  • Just 3% say it lingers longer than a month

The reasons it doesn't stick around:

  • Work responsibilities - 34%
  • Routine/structure - 34%
  • Financial constraints - 27%
  • Family dynamics - 24%
  • Social expectations - 21%

Whether your vacation self inspires change in your everyday life or not, one thing's for sure – your travel experiences will be unforgettable. Embrace your unique vacation personality and make every trip one for the books!

And if you want to explore safely and confidently, our website Travel Insurance is here to help. 🌏🛫✨

  • Embracing the adventurous spirit of their travel personality, many vacationers (45%) claim they spend more on indulgences, try unconventional activities, and become more spontaneous while on vacation.
  • For those embarking on a journey, traveling offers opportunities to foster new connections (12% as Cultural Explorers), sample exotic foods, and indulge in luxury (8% as Luxury Lovers) – all aspects that may not be part of their everyday lifestyle.

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