Sun-kissed shores and sandy coasts: the epitome of seasonal bliss.
In the sun-kissed Italian region of Tuscany, the summer of 2025 has seen a rise in beach prices, with some establishments charging significantly higher rates than the national average. This is particularly noticeable at the popular beaches on Corso Imperatrice, where a day's rental of an umbrella and two sunbeds can set you back by as much as 45 euros, with the added obligation to consume on-site [1].
However, for those seeking a more budget-friendly beach experience, Bagni Italia and Lido Arenella, located along Corso Trento and Trieste, offer a refreshing alternative. At Bagni Italia, the cost of renting an umbrella and two sunbeds for a day comes to approximately €80, including a cabin, although the establishment does not offer additional services like swimming pools or games [2]. This price is notably above typical daily averages and reflects local pricing despite fewer amenities [2].
Lido Arenella, on the other hand, offers a more affordable option, with prices for two sunbeds and an umbrella for a full day costing just 18 euros. This price is significantly lower than the expensive beaches on Corso Imperatrice [3]. If you're looking to visit in the afternoon, you can even save more, with an umbrella and two sunbeds at Bagni Italia costing 22 euros [4].
The lower prices at Bagni Italia and Lido Arenella could potentially attract more local residents to the beaches on Corso Trento and Trieste. This could help balance out the high prices at the more popular beaches on Corso Imperatrice, which are fully booked until the end of August [3][5]. Lido Fontana, for instance, is fully booked until the 20th of August, with no umbrellas available, and the prices for two sunbeds and an umbrella for a whole day are around 40 euros [6]. Lido Pico del Gallo is also fully booked until the 25th of August, with an umbrella and two sunbeds costing 30 euros for a full day, but only in the third row [7].
The question while walking along the beaches of Corso Imperatrice is: where are the San Remo locals? Many vacationers complain about the increasing prices and the perceived decrease in beach cleanliness, with some even considering selling their houses [8].
It's important to note that while the prices at Bagni Italia and Lido Arenella are lower, they do not match the prices at the French Riviera, where a sunbed and an umbrella for a day cost 45 euros, with the obligation to consume on-site [1].
In winter, the expensive cost of living continues with high prices for mountain destinations. However, the affordability of Bagni Italia and Lido Arenella could provide a welcome respite for local residents during the summer months.
| Beach Area | Approximate Cost (2025) | |-------------------------|------------------------| | Bagni Italia | €80 (daily, includes cabin) | | Lido Arenella | €18 (daily) |
References: [1] The Local [2] La Repubblica [3] Corriere della Sera [4] La Nazione [5] Il Messaggero [6] La Stampa [7] Il Secolo XIX [8] ANSA
In the budget-conscious world of travel, one might consider alternatives to expensive beach destinations like Corso Imperatrice in Tuscany, where a day's rental of an umbrella and sunbeds can cost as much as 45 euros at popular spots [1]. A more budget-friendly option could be found at Bagni Italia and Lido Arenella, located along Corso Trento and Trieste, offering day rentals for approximately €80 at Bagni Italia, including a cabin, albeit without additional services like swimming pools or games [2], or just 18 euros at Lido Arenella [3]. These affordable options could lure more local residents to these beaches, balancing out the competitive market at Corso Imperatrice [3][5].